This premium coffee brand approached us with a vision to create a standout identity that honored its rich heritage while reflecting its exceptional coffee quality. Our objective was to craft a visual system that embraced its Ethiopian roots and conveyed warmth, authenticity, and sophistication. The result speaks to both the origins of the brand and its refined, modern appeal, creating a cohesive presence that captivates its audience.
"JATO really took the time to deeply understand our vision and values as a brand and that understanding is reflected in every aspect of the brand identity they made for us."